the pep talk: the scariest thing about being an entrepreneur
One of the scary things about being an entrepreneur is having to tell people what you do for a living. I’m personally afraid that when I say, “I’m an entrepreneur,” that people will hear, “I’m recently unemployed.” But, even though I expect people to scratch their heads in confusion when I tell them what I do for a living, most of the time, I hear this:
“I’ve always wanted to do something like that.”
Lots of people dream of having their own business, and some of those people even have an idea for a business, and some of those people even have a good idea for a business. So, what’s keeping them from getting started?
Many people feel stuck because they are focused on what they don’t have.
I don’t have a logo.
I don’t have an LLC.
I don’t have business cards.
I don’t have the right credentials.
I don’t have a website.
These “don’t haves” feel like legitimate reasons to wait, when really they are excuses. Would-be entrepreneurs can be prone to think that they have answer every question, plan for every contingency, have every resource, and predict every detail of the journey before they even get started.
I propose taking the opposite approach, which will be music to the ears of slackers everywhere.
What is the absolute least you can do to get started? What is the smallest possible step that you can take that will take you from stuck to moving forward?
That thing you think you need before you can start your business? You probably don’t need it. You just need to get started.
All my best,