follow your passion

(with a plan!)

So you can grow your business and get paid to do what you love.

business + finance coaching for creatives 

“Don’t charge what you are worth; you are worth so much more than your rates.” 

– Katie Wussow

“The harder you work, the luckier you get.’’

– Mike Adenuga

Business Coach to Creative Entrepreneurs

Katie Wussow is a business coach who helps creative entrepreneurs gain the foundational financial and business strategies they need to make money doing what they love. 

get the freebies!


Service Business Startup Checklist


90-Day Planning Template

This is for the creators, the designers, the artists, the writers, the dreamers, the busy bees - the ones who create beauty in the world.

You dream big, and you are so talented. You have a passion for creating.

And somewhere along the way, your passion turned into a business.

You’re working really hard, but your bank account still doesn’t reflect that hard work. 

Here's the truth

No matter how good you are, your creative talent is not what determines if your business is a success or a failure. 

It's not magic or luck that makes you successful - it’s a clear plan with practical action steps.

While you are confident in your creative abilities, you lack the savvy or expertise you need to navigate the non-creative business world.

You may say, "Well, I'm just not a business person." 

But here’s the thing: you've already started a business, and there are a lot of people out there with fancy MBAs that will never do what you've done. High five yourself for that. 

Hi, there. 

I’m Katie and I help big dreamers like you develop the foundations needed for a thriving business, so you can use your business to follow your passion and live the life you want. 

All you have to do is take the right small steps that add up to big changes.

By taking those right, small steps, you can...

Create a solid foundation for a profitable business designed around your passion.

Grow your company without sacrificing your passions or creativity along the way.

Cure imposter syndrome and stop the hand wringing.

Stop overworking and undercharging. 

Live the life you want.

Unlike other business coaches who deal with entrepreneurs wanting to get rich quick off passive income,
I work for passionate creatives who still can’t believe they can get paid doing what they love.

Financial Planning

So you can go from scraping-by to


You may have realized this already, but most business coaches focus on marketing, branding, or systems. Very few offer help with actual pricing and financial planning.

Tell me if you’ve heard this one before: "Charge what you're worth." 

Where do you even begin with that “financial advice?”

Here’s the thing: your rates ≠ your worth - you are worth so much more than your rates!

As a former corporate financial + strategy consultant, I will take the guesswork away completely, so you can:

have complete confidence in your numbers

charge the prices you need

articulate the value you create  

My goal is to empower you to take control of your numbers.

Business Fundamentals

so you can go from anxious to


But if you’re looking for the basic, foundational knowledge you need to grow your creative business, helping people like you is my business. 

Thrive Business Bootcamp is not just another online course. Far too many online courses offer a lot of promises, but not a lot of actionable help.

Let’s clear something up: If you’re looking for fancy, advanced strategies, this is not what I offer. 

Thrive Business Bootcamp is a coaching program + ongoing support. 

Using easy-to-follow content, I will teach you age-old concepts in fresh ways.

You might hear me say, “dream big” but you better believe I’m going to back it up with some actual practical advice.

I offer solutions that anyone, even someone with ZERO business background, can understand and apply. 

“Have the end in mind and every day make sure your working towards it”

– Ryan Allis

Foundational Knowledge includes

You can’t make a plan until you know where you’re going. The first thing we’ll do is decide where you want to take your business over the next decade. 

A lesson in sales for people who hate selling. We’ll figure out who your ideal client is and put a plan in place to reach them (and book them!)

It’s time to get paid what you need. We’ll get into the nitty gritty of money and where it goes, so you can start valuing your work appropriately.

In what ways can your business grow that you may not have considered before? We’ll take a systems approach so that you can grow and scale.

We’ll develop a year-long plan, complete with the right small steps you need to take each month to get there.

10-year vision

Marketing Strategy

Pricing and Financial Plan

Systems to Scale

Planning & Goals